Fall, 2023 (exact dates TBD)
Limited to 40 marketing leaders
What is CMO Bootcamp?
Your chance to learn from experienced CMOs, COOs and CEOs on how to improve your odds of success as a marketing leader. Our Coaches work with a small group of aspiring marketing executives over three days to teach them all the things they never covered in business school.
Setting The Foundation
• Changing Role of the CMO
• What Great CMOs Do (and Don’t Do)
• Where To Focus Your Time and Energy
Creating Best Practices
• Creating Right Culture and Team
• Importance of Strategic Framework and How To Leverage
• Getting The Most Out Agencies and Strategic Partners
Managing Your Management
• Partnering With Your CEO and Board of Directors
• Dealing with Corporate Politics
• Planning Next Level of Career Success