October 12-14, 2022
Saratoga, California
2 Spots Remaining
CMO Bootcamp - Laguna-Beach - June 2019

What is CMO Bootcamp?

Your chance to learn from experienced CMOs, COOs and CEOs on how to improve your odds of success as a marketing leader. Our Coaches work with a small group of aspiring marketing executives over three days to teach them all the things they never covered in business school.

Setting The Foundation

• Changing Role of the CMO
• What Great CMOs Do (and Don’t Do)
• Where To Focus Your Time and Energy

Creating Best Practices

• Creating Right Culture and Team
• Importance of Strategic Framework and How To Leverage
• Getting The Most Out Agencies and Strategic Partners

Managing Your Management

• Partnering With Your CEO and Board of Directors
• Dealing with Corporate Politics
• Planning Next Level of Career Success