October 16-18, 2024
Limited to 40 marketing leaders
What is CMO Bootcamp?
Your chance to learn from experienced CMOs, COOs and CEOs on how to improve your odds of success as a marketing leader. Our Coaches work with a small group of aspiring marketing executives over three days to teach them all the things they never covered in business school.
Setting The Foundation
• Changing Role of the CMO
• What Great CMOs Do (and Don’t Do)
• Where To Focus Your Time and Energy
Creating Best Practices
• Creating Right Culture and Team
• Importance of Strategic Framework and How To Leverage
• Getting The Most Out Agencies and Strategic Partners
Managing Your Management
• Partnering With Your CEO and Board of Directors
• Dealing with Corporate Politics
• Planning Next Level of Career Success